CEO of the Match Group, and OkCupid co-founder, Sam Yagan and Steve Harvey
Delightful

As if the world needed another dating site, comic-turned-talk show host-turned dating expert-turned game show host Steve Harvey is stepping into the hookup game. Last week Harvey launched his new site, Delightful.com, which is an offshoot of the company that owns Match.com, OkCupid and Tinder.

But Delightful isn’t just any dating site. It’s a misogynist’s dream. In the world of dating, it takes two people to make a thing go right. Men and women need to meet each other at the figurative halfway point and be on the same page if they want to be successful in dating and eventually find “the one” (or two, depending on your lifestyle).

And here’s where Harvey drops the ball.

In an interview with Forbes, Harvey explains the rationale behind Delightful. “Women are wired differently,” he says.

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Insert every “women are from Venus and men are from Mars” cliché.

“The one thing I know about women is, women don’t really want to just date,” he says. “They want to date with the hope that it leads to a relationship.

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“A man doesn’t have any problem at all dating several or a wide variety of people until he finds the right one,” he continues. But women, as a rule, don’t want to do that, and the reason is scientific: “A lot of women have that biological clock that ticks in them.”

So Harvey once again is peddling his brand of dating advice to women, but he has seemingly forgotten about the men. How typical of the man who also wrote a book titled Act Like a Lady, Think Like a Man. I’m sure somewhere in America, there are at least five single women who haven’t had sex in 90 days waiting for Mr. Right to ascend from the church pews to whisk them away into marital bliss. 

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Harvey went on to say that women are too picky when it comes to dating, so Delightful will help them broaden their horizons. “Your soul mate, the man of your dreams, may not live an hour away,” he stated. The site will also include advice columns for women on “how to become more datable,” according to Forbes.

But don’t fret. Harvey does aim to teach men to be more chivalrous. You know, by showing them how to open doors and protecting a woman from traffic, because, yes, we still live in the 1930s.

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So where does Harvey get his dating and relationship experience from? Well, I guess anyone who has been through a couple of divorces, a nasty child-custody case and allegations of infidelity is definitely able to offer a few gems of advice.

Let’s not forget, it doesn’t come free, though. Subscription prices can run you $29.99 for one month’s access to six months billed in one payment of $107.94. In other words, it’s expensive out here for single women who want to get advice from Steve Harvey.