Nas Debuts ‘Black Don’t Crack’ HSTRY Clothing Line in Time for Black History Month

Tim Mosenfelder/Getty Images
Tim Mosenfelder/Getty Images

Rapper Nas, fresh off the pipin’-hot sales of his black Santa holiday gear, says he will debut a hip (hop) HSTRY clothing line right in time for Black History Month, or the shortest month of the year.

The Huffington Post reports that Nas is launching an exclusive 2017 Black History collection featuring inspirational dashikis, throwback Malcolm X-inspired hats and “Black Don’t Crack” graphic T-shirts and hats. A portion of the sales from the collection will go to the National Black Child Development Institute.

The line also features classic cartoon characters remixed with a militant stance. “Prince Charles” (aka brown Charlie Brown … who could be Franklin) has a raised fist and a boom box; “Black Panther” is Pink Panther with a picket sign; and even black Bart Simpson gets in on the action.


Nas, who says he was not always so keen on February’s theme, told the Huffington Post that he used to “low-key cringe when Black History Month came around.”

“It felt like a slap in face with all the hell we catch daily,” Nas said in a statement. “Like a small reward for a dog’s good behavior, then back to the kennel. But I’ll take it. I’ll take what I can get and that’s all I need to go to new heights.”

The Queensbridge Gawd added: “This collection is about turning things around and instilling positivity. Celebrating being Black in a loud and fun way. Taking a much-needed moment to be proud of the achievements we have made, our colorful culture, black royalty and excellence from the past, present, and future.”

You can snatch your own stuff up at HSTRY now. The new line went on sale Friday.

Ms. Bronner Helm is the Senior Editorial Director at Colorlines. Mouthy Black Girl. Rosalynn Carter Mental Health Fellow. Shea Butter Feminist. Virgo Sun, Aries Moon.

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I wish the Dashiki didn’t have those words on it.