Go Vegan. Get Beyoncé and Jay-Z Tickets for Life. Deal?

Beyonce attends the 2017 NBA All-Star Game on February 19, 2017 in New Orleans, Louisiana.
Beyonce attends the 2017 NBA All-Star Game on February 19, 2017 in New Orleans, Louisiana.
Photo: Ronald Martinez ( (Getty Images)

Imagine getting to go to Beyoncé and/or Jay-Z concerts for life. All you have to do is...


Bitch, you guessed it: Go vegan.

The woman who reinvented Coachella posted the challenge on her Instagram this week (which, she’s been way more generous with lately, even dishing out personal captions to the Bey Hive).


“What is your Greenprint?” she asked (in a husky sales pitch tone) in the IG caption. “Click the link in my bio for a chance to win tickets to any JAY and/or my shows for life.”

Basically, she and Jay-Z want us to assimilate to a plant-based lifestyle with The Greenprint Project, which includes plant-based breakfasts and meatless Mondays. As with any healthy diet, you start with baby steps, then you make it a lifestyle. It’s good for the planet. Get your footprint in formation.

Bey. Sis.

Me, when it comes to meat—especially fried chicken—to the tune of “Formation”: I see it, I want it.


I don’t know if I’ll be able to do that, Bey. And I think most folks were with me on that one.

This was basically all of us signing up for the newsletter for a “chance” to win those lifetime tickets:


So, if you can go to Jay and Bey shows for life for taking on their Greenprint challenge, do you also get to partake in their super secret fried chicken plant garden? Asking for a friend that is me, myself, and I.

Oh, and funny thing—there’s an asterisk addendum, by the way. “For life” equates to “up to 30 years.” Don’t think you’re about to finesse a Green Mile-long concert experience. No.


If you want to take on the challenge, head to TheGreenprintProject.com, sign up for your entry into the lifetime contest, and “go vegan.” Hard quotes. Shhh.

Staff Writer, Entertainment at The Root. Sugar, spice & everything rice. Equipped with the uncanny ability to make a Disney reference and a double entendre in the same sentence.

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I’d rather sell a kidney on the black market to get Beyonce ticket money than give up meat. You’re asking me to give up pernil, Beyonce? Have you ever had pernil?! No ma’am! Not happening. BUT I do appreciate her trying to get people to have healthier eating habits.