Model wearing clothes from Russell Wilson’s new Good Man Brand clothing line
Good Man Brand

The Seattle Seahawks’ Russell Wilson has taken his love of fashion to another level with the launch of his new clothing line, the Good Man Brand. The menswear line, which launched Sunday, will include everything from pants, T-shirts and button-downs to sneakers, boots and blazers.

The clothing line will also benefit Wilson’s Why Not You Foundation. For each item purchased, a donation will be made to the charity. Currently, as part of the launch, $3 from every purchase will go to the foundation, which benefits inner-city children. 

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“We’re trying to change the way and the attitude of a culture,” the quarterback said in an interview with the Huffington Post. “Ultimately, this brand is going to help change people’s lives.”

You can shop the Good Man Brand online